Recently, news mogul Rupert Murdoch has threatened to team up with MSN’s Bing for exclusive access to his online news.
On Dec 1, Google struck back with their own approach by letting publishers set a daily limit for readers of five free articles per day.
While this deflates Murdoch’s approach which itself could have become mired in anti-competitive issues, it maintains Google’s lucrative advertising profits from its search engine.
For more, read the Wall Street Journal article “here“.
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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42
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